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Saturday, April 7 • 2:45pm - 4:00pm
7K: When Do I Need An Author Website and What Belongs On It? FULL
Limited Capacity full

Whether it's an editor researching you before making an offer, a reader wanting to learn more about their new favorite writer, or a bookseller wanting to secure you for an event, these days your website acts as your public calling card at every stage in your career. Sure, you can hire a designer to build your site, but *you* still need to determine what content belongs there. In this workshop, author and former Hollywood marketing executive Jen Malone will marry her experiences to discuss author branding and how this can translate to your own online presence. She'll offer examples of authors who have honed theirs and lead you through exercises designed to help you cement yours. You'll learn the fundamentals every author website should include, then explore a myriad of options to expand upon those basics.

avatar for Jen Malone

Jen Malone

Jen Malone is the author of contemporary Young Adult road trip novels with Harper Collins and humorous "girl power" Middle Grade adventures with Simon & Schuster. Her latest release is The Art of the Swap (coauthored with Kristine Asselin). Other published titles include Changes in... Read More →

Saturday April 7, 2018 2:45pm - 4:00pm EDT
Cambridge Room - 4th Floor
  Block 7, Lecture